2027 Community Team
Estimated 55 / 20 / 25 Capital Allocation Ledger
(Illustrative Planning Estimates Only)
Complete mathematical transparency on how co-sponsorship capital is modeled across direct on-track racing contracts, physical member collector deliverables, and operational logistics. All $299 / $399 figures and ~55% / ~20% / ~25% pool splits are illustrative planning estimates for example purposes only. Zero money is being accepted right now, and actual team wrap and track costs depend entirely on the specific races, series tier, and team agreements negotiated.
Any dollar amounts, budget ranges, or calculator outputs shown on this website are illustrative planning examples only. No visitor should assume these figures represent a fixed price, rate card, or binding offer.
Actual NASCAR sponsorship costs vary significantly depending on the specific race and track (e.g., Daytona or Talladega superspeedway broadcast vs. regional short track), series (ARCA, Craftsman Truck, Xfinity, or Cup), team performance tier, and booking lead time.
Just like established motorsports agencies (such as Leonard Motorsports Marketing and SnowBelt MGMT), all commercial placements are quoted individually by the participating race team or authorized broker based on your target race, series, and marketing goals.
Three Core Transparency Pillars
Zero ambiguity. Full disclosure on program status, estimated numbers, and legitimate commercial racing operations.
Attempting Something New with Open-Book Transparency
We are attempting something new — building a true fan- and small-business-sponsored model for NASCAR race teams — and operating at a transparent level from day one.
All Numbers Are Planning Estimates
All pass prices ($299 / $399), pool totals, and budget split percentages are estimates until we complete team conversations and secure formal race-team sponsorship quotes. All figures ($299 / $399) and pool splits are illustrative planning estimates for example purposes only.
No Money Accepted Right Now · Legitimate Commercial Model
We are not accepting any payments right now (planning and interest registration only until a definitive race team agreement is finalized). All activities are commercial advertising arrangements modeled after established motorsports agencies (such as Leonard Motorsports Marketing and SnowBelt MGMT). Zero money accepted right now.
Direct-to-Team Funding & Multi-Team Choice (Under Exploration)
Because no one has built a fan- and small-business-sponsored model at this scale before, the final structure will depend on the agreements we strike with participating NASCAR teams. Once teams are signed, co-sponsor funding may be routed directly through the signed race team(s) — and if multiple independent teams participate, each co-sponsor may even be able to choose which participating team/truck to direct their co-sponsorship funding to! (Which also multiplies available wrap space, race-used sheet metal, and team guest credential allocations across multiple teams.)
VIP Guest Credentials Carry $0.00 Price Tag (Solutions 1 & 2)
Solution 1 ($299 vs. $399 difference is 100% wrap size + double sheet metal): Complimentary team guest VIP credentials carry a $0.00 price tag and are never what creates the price difference between tiers. $299 receives 1× standard name on wrap + 1 piece (5"×7") of cut race sheet metal. $399 receives 2× oversized name/logo on wrap + 7-zone billboard rotation + 2 pieces (5"×7" each, or 1 double-size 10"×14" cut) of cut sheet metal.
Solution 2 (Limited allocation fallback): VIP credentials are team guest allocations assigned in strictly timestamped sign-up order while race allocations last. If all slots fill when you join (or if you cannot travel to a race): you receive an additional piece (or upgraded double-size 10"×14" cut) of authentic race-used sheet metal cut from the team panels already included in the sponsorship contract, plus priority standing in the full-panel sign-up queue.
Real-Time Budget Allocation Modeler (Illustrative Planning Estimates)
Adjust the member co-sponsor slider between 1,000 and 5,000 members, or toggle the estimated $299 / $399 season pass mix ratio to inspect modeled allocations across all three operational pillars under our estimated ~55% / ~20% / ~25% planning model. All figures shown are illustrative planning estimates for example purposes only — no money is being accepted right now, and actual team wrap/track costs depend on the specific races and team agreements negotiated.
Modeled co-sponsorship capital under planning estimates. No payments accepted now until team agreement is signed. Actual team wrap/track costs depend on the specific races and team agreements negotiated.
Team sponsorship contracts, weekly full-vehicle wraps, team guest credential allocations, and sheet metal retention. (Planning estimate; varies by race).
50 UV die-cut race stickers, 2 heavyweight crew shirts, 3'×5' RV flag, cut race-used sheet metal, packaging, and shipping. (Planning estimate).
Payment clearing fees, credential clearance coordination, trackside travel and lodging, and 24/7 technical platform hosting. (Planning estimate).
4-Level Co-Sponsor Milestone Thresholds (Planning Estimates)
Deterministic unlock criteria based on community member volume and modeled ~55% direct on-track racing budget pools. All figures are illustrative planning estimates for example purposes only — no money is being accepted right now, and actual race schedules depend on team negotiations.
| Milestone | Co-Sponsor Threshold | Total Capital Pool (Illustrative Est.) | ~55% Direct Track Budget (Illustrative Est.) | Unlocked On-Track Racing Program | Estimated Independent Team Math (Planning Estimate) |
|---|---|---|---|---|---|
| LEVEL 1 | 1,000 Members | $353,000 (Planning Est.) | $194,150 (Planning Est.) | 8 to 12 Primary NASCAR Craftsman Truck Series Races (or Full-Season Associate + Select Primary Races with an independent team) | Based on ~$15K–$20K/race independent Truck Series primary estimate |
| LEVEL 2 | 2,000 Members | $706,000 (Planning Est.) | $388,300 (Planning Est.) | Full-Season Independent NASCAR Craftsman Truck Series Primary Campaign (~20–23 races) OR 10–12 Independent Xfinity Series Races | ~$350K–$400K direct-to-team budget covers a full independent Truck season primary (~$15K–$18K/race avg.) |
| LEVEL 3 | 3,500 Members | $1,235,500 (Planning Est.) | $679,525 (Planning Est.) | Full Independent Truck Series Season + 8–10 Independent Xfinity Series Primary Races (or Multi-Team Member Choice Across 2 Partner Trucks) | Based on ~$15K–$20K/race Truck + ~$25K–$35K/race independent Xfinity primary estimates |
| LEVEL 4 | 5,000+ Members | $1,765,000 (Planning Est.) | $970,750 (Planning Est.) | Full-Season Independent Xfinity Series Primary Campaign (~25–33 races) OR Multi-Team Truck & Xfinity Fleet With Select Cup Series Open Entries | ~$970K+ direct-to-team budget supports full independent Xfinity season (~$30K/race avg.) or multiple partner teams |
Escrow Stewardship & Full Refund Protection
Co-sponsor capital is not treated as ordinary corporate operating revenue. All receipts are segregated in a dedicated holding escrow facility to ensure 100% capital preservation while race team negotiations and NASCAR agreements are finalized. Zero money is accepted right now.